Impact

Reports & ethical storytelling

Numbers can inform but stories spark change

We turn impact data into stories that demand attention. Our team delivers impact reports that are as bold as your ambitions: ethical storytelling, beautiful design, and accessible data visualisation that cuts through the noise. No greenwashing. No filler. Just progress, told powerfully and transparently to keep your audience inspired and engaged.

Concept & Storytelling

Your impact reports should inspire, not just inform. We work with you to define the story your data should tell – highlighting achievements honestly and avoiding greenwashing. Our collaborative process shapes a structure that flows naturally, linking milestones, goals, and challenges in a way that feels authentic and relevant.

Messaging & Copywriting

We create copy that threads your achievements through every section, written in a voice that feels true to your brand. By combining clarity with ethical storytelling, we make sure your impact is easy to follow, emotionally engaging, and compelling to read.

Design & Data Visualisation

We turn complex information into clear layouts and intuitive infographics that make reports engaging and easy to navigate. Our ‘design for impact’ approach ensures every chart, graphic, and page feels on-brand, accessible and consistent, transforming your data into a confident, credible showcase of your progress.

Launch & Campaign Assets

We prepare your report for every format – from polished print-ready files to dynamic digital spaces that bring content to life online. To help you share it widely, we can also create assets such as social posts and infographics, ensuring your report reaches the right people and amplifies your story across channels.

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What seems different about Oxygen is they listen. From the beginning of our relationship with them, they have understood our needs and objectives as an organisation and always come back to us with work that is beautifully crafted, but more to the point, exactly right for our audiences.

Zoe Greenwood

Climate Change Coaches

The team at Oxygen were invaluable in ensuring the brand and design approach exactly met our objectives and audience. We had a lot of detailed information that we wanted to share and they guided us through the design process every step of the way, working with us closely to ensure the content and overall report were clearly and effectively communicating our key messages.

Philippa Mina

Head of Communications, CTRF

From the beginning of the project to the end, they were collaborative, resourceful, and a pleasure to work with. Their team captured the essence of our new brand so well and we all love the end result. I would recommend Oxygen for any design project, especially annual reports, and we are looking forward to working with them again.

Danielle Tyler

Former Director of Communications and Marketing - Spark the Journey