Project in brief

Oxygen has been working with CTRF since we developed their first full brand guidelines. Established in 2020, they are a non-profit philanthropic entity with the mission to invest in the power of technology to supercharge natural systems and catalyse further funding, research and solutions. In 2024, CTRF created its first Progress Update report. The main goal of this project was not just to list accomplishments, but to show their success through a compelling narrative, with a refined editorial-style design, that would captivate and inform stakeholders, researchers, and the wider public.

What we did

  • Reports & publications
  • Data visualisation
Mockup of CTRF progress report

The team at CTRF wanted the report to stand out from the typical “annual report” format, so we aimed for a clean, contemporary aesthetic that leaned into an editorial design approach, balancing the technical nature of their work with the need to remain accessible to non-specialists.

The final Progress Update is a powerful tool for CTRF to share both their achievements and the valuable lessons they’ve learned in a way that’s as sleek as it is informative. We loved working with them on communicating their impact with clarity and we’re excited for their future plans.

Read the full report

The team at Oxygen were invaluable in ensuring the brand and design approach exactly met our objectives and audience in creating this Project Update. We had a lot of detailed information that we wanted to share and they guided us through the design process every step of the way, working with us closely to ensure the content and overall report were clearly and effectively communicating our key messages. As well as providing clear timelines and project management, they offered creative ideas and suggestions, many of which were incorporated into the final report. Working with Oxygen is always a pleasure as we trust their advice, appreciate their flexible approach and value the range of skills they offer.

Philippa MinaHead of Communications and Impact - CTRF